1. Purpose Before Platform Know why you’re doing digital ministry. Is it to reach new people? Disciple existing members? Provide worship to the housebound? Your purpose will shape the tools and tone you use. 2. Know Your Audience Understand who you’re trying to connect with—age, digital literacy, spiritual needs, location. Different demographics will respond differently to email, YouTube, Instagram, or Zoom. 3. Be Present, Not Just Posted Digital ministry isn’t…
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